Yesh.com :: Brian Russell
A few suggestions for the Main Stream Media on how to flirt with bloggers.
1) Hold meet and greet events with bloggers After work hours. Weekends work too.
2) Buy bloggers food and drinks.
3) Pick carefully the names for your events. Don’t use the word ‘Ascertainment’. ex. “Triangle Blogger Community Ascertainment†Have you ever met anyone who wants to be ascertained?
4) Don’t call your event a conference if it isn’t open to the whole public.
5) Important: Be as open and inclusive as possible. Don’t leave anyone out by not getting the message out. Bloggers will take it personally.
6) Don’t use e-vite. It sucks.
7) Be very honest early on about what you want from Bloggers. We are not free labor.
Most important: Treat bloggers as equals and with respect. The era of consumers and passive viewers is over. Put links to us on your website. (Like WRAL did.)
Hat tip to Bora and to Paul for his funny response to NC-17 weirdo blogger “Ascertainment” invite.
4 Responses to Tips for the MSM on How to flirt with Bloggers
Twitter – BrianR- BrianR: Damn Madonna still got it! February 6, 2012
- BrianR: RT @snoopdave: one of the great joys of parenting is relearning basic math and algebra… NOT February 5, 2012
- BrianR: RT @terribuck Carrboro recognized a political problem while CH treated it as a police action. Carrboro = real community policing February 5, 2012
- BrianR: RT @techaaron: Its not your imagination: data shows everyone in Raleigh wants to move to Durham. http://t.co/eklcn8Vg February 5, 2012
- BrianR: @ChrisKubica we're going 2 our local bookstore & gocery. Just talking about need for family Sunday brunches February 5, 2012
- BrianR: @Anitabadrock what it says: advertising dollars are a powerful thing. I am not immune. Job = food February 5, 2012
- BrianR: RT @CarrboroTownGov: Town of Carrboro's statement regarding 201 N. Greensboro Incident http://t.co/P9U70b72 February 5, 2012
- BrianR: RT @mmarcoplos: A study in contrasts to help us understand the Yates incident. February 5, 2012
- BrianR: RT @Liberalmomma: @geoff_green Carrboro also has the benefit of a pacifist mayor. February 5, 2012
- BrianR: RT @Liberalmomma: I'd say the difference between Chapel Hill & Carrboro is a town who likes the "thought" of being liberal & a town that ... February 5, 2012
MSM; how to get on bloggers’ good side….or not…
About two days ago, about 120 local bloggers (their e-mail addresses probably taken form the local – and now obsolete – Triangle Bloggers MeetUp page) got an e-Vite to this: You are cordially invited to attend to the NBC 17……
[...] iii. Uppish – Brian Russell: 7. Be very honest early on about what you want from Bloggers. We are not free labor. [...]
The Blogging World…….
Wow – what a little tempest! The first response to the local NBC affilate’s invitaiton to the “Blogger Ascertainmnent” by me, Paul Jones and Brian Russell provoked David Kirk to respond in NBC’s defense. To that, Paul Jones, Brian Russell……
[...] A few days ago I attended a “Blogger Summit” hosted by the local NBC station here in New York, WNBC. WNBC news wants to form a relationship with the blogging community, use their stories on TV and the website, and give credit. Paul got a similar invitation from NBC in North Carolina. Brian’s response is spot-on. More conversation here. [...]